Episode 124: Focused diversification works, with Mark Hanson.
Mark Hanson is a lifelong entrepreneur and pioneer in the outdoor lighting industry. As president and founder of TouchStone Accent Lighting, Mark develops, manufactures, and markets their proprietary line of outdoor lighting products and the iDzyn iPad app.
\nSecret \u2013 timesaving technique\nMark uses several task tablets -- keep your task lists organized by when things need to be done. ONWARD!
\nDaily habit that contributes to success\nReview your previous day's to-do list -- Mark understands that you have to keep yourself accountable.
\nCould have ruined your business \u2013 but now \u2013 an invaluable learning experience\nMark spent all of his capital on a product that didn't sell \u2013 and Mark tells the whole story here.
\nMost critical skill you think business owners need to master to be successful\n"Understand technology."
\nMost influential lesson learned from a mentor\n"Plan -- follow the plan -- and be willing to adjust as you go." \xa0
\nFinal Round \u2013 \u201cBreaking Down the Recipe for Success\u201d\nWhat systems would you go back and put into place sooner?\nI wish I had focused diversification.
\nWhat one strategy or \u201crecipe\u201d would compound into big wins for business owners?\nIt might sound repetitive -- but -- make a plan -- follow the plan -- and be willing to adjust as you go.
\nHow to exceed expectations and add the most value?\nAn individual would listen to what we are, what we have, and what we're doing -- and build off their contacts to build us.
\nWhat strategy would you recommend new business owners focus on to best ensure success?\n- \n
- Leverage your contacts -- use the people around you \n
- Follow your gut \n
- Remain focused \n
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- Email: markhanson@touchstonelights.com/ \n
\xa0 You can also find us at: ----- OnwardNation.com -----