Zoher Karu of eBay: Atlanta Falcons are beating the New England Patriots in Super Bowl Merch Sales
b'While the Patriots are favored to win game, based on data collected and analyzed by eBay DataLabs, Falcon fans are buying up merchandise at a higher rate than Patriot fans are since both teams won their respective conference championship games two weeks ago. Zoher Karu, eBay\\u2019s Chief Data Officer, joins us to share some other interesting data points they\\u2019ve discovered about what\\u2019s driving Super Bowl merchandise sales.'