Wilson Raj of SAS: Millennials have More Concerns, Expectations for How Their Information is Used
b'As the more data gets generated in less time \\u2013 by more devices \\u2013 it\\u2019s bringing more attention to how companies are using that information. Wilson Raj, Global Director of Customer Intelligence for marketing analytics platform provider SAS, discusses recent findings from the company\\u2019s study - Mobility, Vulnerability and the State of Data Privacy. Raj shares his thoughts on why millennials are both more concerned with and expect more from companies with respect to how they are using customer information. And why companies using information to impact customer lifestyles are more likely to find more success with digital natives, than with the Over 40 crowd.'