Watching Amazon: In the Age of Amazon, AWS was the Biggest Game-changer of the Decade

Published: Dec. 20, 2019, 4:22 p.m.

b'When my Watching Amazon co-host John \\u201cColderIce\\u201d Lawson and I recorded our latest episode, we were focused on the recent announcement Amazon made barring their third-party merchants from using FedEx ground service to deliver to Prime members, hinting that it thinks the service is too slow to get packages to their destinations in time for # Christmas. And while we got into the implications of that move for sellers on the platform, we touched on a prediction that Amazon could actually double their revenue by 2023 \\u2013 which seems like an incredible feat if they can pull it off. But with this being the end of another decade \\u2013 a decade in which Amazon seemingly dominated the headlines in a variety of ways \\u2013 we had to discuss what we think was the most impactful \\u201cthing\\u201d the company was responsible for during the 2010s.'