Brian Solis of Altimeter Group: The Irony of Needing Machines to Be More Human at Scale

Published: March 9, 2018, 6:19 a.m.

b'I have the honor of co-chairing CRM Magazine\\u2019s annual event, CRM Evolution, alongside friend and leading independent CRM analyst Paul Greenberg. The conference takes place next month in Washington, DC, and features a host of influencers and thought leaders in areas like customer engagement, artificial intelligence, blockchain, conversational interfaces, and other key technologies and strategies.\\nOne of the keynoters of the conference is Brian Solis, whose talk is entitled Designing Customer Experiences that Matter to a New Generation of Accidental Narcissists. So, with a title like that, I had to ask Brian for a sneak peek of what he\\u2019ll be discussing. And I also asked Paul to join me in the conversation.'