Angel Investor Larry Augustin Its easier to build tech, harder to get it in customer hands

Published: Aug. 1, 2022, 4:46 a.m.

b'I\\u2019ve known angel investor, advisor and entrepreneur Larry Augustin since his days as CEO of SugarCRM, and have had him as part of this series a couple times (2011 and 2016). SugarCRM grew from $10M in annual revenue and a $15M loss to $100M in revenue and $7.5M in EBITDA. Accel-KKR acquired SugarCRM in August 2018. And after nearly a decade as Sugar\\u2019s CEO, Larry spent a couple of years at Amazon Web Services (AWS) as vice president responsible for their applications services businesses \\u2013 including their contact center offerings.\\n\\nCurrently Larry is focusing on angel investing and advising a number tech startups. And with his varied experiences and background, my CRM Playaz co-host Paul Greenberg and I were excited to catch up with Larry for a long overdue LinkedIn Live conversation.'