The Art of Visual Storytelling with Dan Roam

Published: Oct. 25, 2021, 10 a.m.

b"\\u201cWe are profoundly visual creatures. We respond to what we see more than anything else.\\u201d Dan Roam has spent his career helping people master the art of visual communication and storytelling. His books from Back of the Napkin to his latest, The Pop-Up Pitch, help organizations and individuals put this system into action. I couldn't wait to discuss all of this with him this week on the On Brand podcast.\\nAbout Dan Roam\\nDan Roam is the author of five international bestselling books on business-visualization and communication clarity. The Back of the Napkin was named by Fast Company, The London Times, and BusinessWeek as the 'Creativity Book of the Year.' Dan's book, Draw to Win, debuted as the #1 new book on amazon.com in the categories of Business Communications and Sales & Marketing.\\nDan is a creative director, author, painter, and model-builder. His purpose in life is to make complex things clear by drawing them and to help others do the same. Dan has helped leaders at Google, Microsoft, Boeing, Gap, IBM, the US Navy, and NASA solve complex problems with simple pictures. Dan and his whiteboard have appeared on CNN, MSNBC, ABC, CBS, Fox, and NPR.\\nHis latest book\\u2014The Pop-Up Pitch\\u2014is available for pre-order now.\\nEpisode Highlights & Takeaways\\nCheck out Dan's new book The Pop-Up Pitch: The Two-Hour Creative Sprint to the Most Persuasive Presentation of Your Life. As the book promises, you'll learn to spend two hours creating ten pages that will transform your audience in seven minutes, no matter what story you need to tell.\\n\\u201cThe best way to teach someone is to tell them a story. Everyone needs to be a storyteller.\\u201d \\u2013 Dan Roam, #OnBrandPodcast\\nI also can't say enough good things about Dan's other books including Back of the Napkin, Show & Tell, and Draw to Win.\\nWhat brand has made Dan smile recently? Allbirds isn't just a client of Dan's\\u2014he's also their number one fan. \\u201cI'm wearing the most comfortable shoes in the world!\\u201d I couldn't agree more.\\nTo learn more, check out Dan's website DanRoam.com. He's also got several useful Pop-Up Pitch templates there as well.\\nAs We Wrap \\u2026\\nDid you hear something you liked on this episode or another?\\xa0Do you have a question you\\u2019d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.\\nOn Brand is sponsored by my book\\xa0Brand Now.\\xa0Discover the seven dynamics to help your brand stand out in our crowded, distracted world.\\xa0Order now and get special digital extras.\\xa0Learn more.\\n\\n\\nSubscribe to the podcast\\xa0\\u2013 You can subscribe to the show via\\xa0Apple Podcasts,\\xa0Spotify,\\xa0Google Play,\\xa0Stitcher,\\xa0TuneIn, and\\xa0RSS.\\n\\n\\nRate and review the show\\xa0\\u2013 If you like what you\\u2019re hearing, head over to\\xa0Apple Podcasts\\xa0and click that 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.\\n\\n\\nOK. How do you rate and review a podcast?\\xa0Need a quick tutorial on leaving a rating/review in iTunes?\\xa0Check this out.\\n\\nUntil next week, I\\u2019ll see you on the Internet!\\nLearn more about your ad choices. Visit megaphone.fm/adchoices"