Should Your Brand Try Comedy? Ciscos Tim Washer Has the Answer

Published: July 13, 2015, 10 a.m.

b'\\u201cHow can you find a fun way to get into your story.\\u201d That\\u2019s what\\xa0Tim Washer\\xa0spends most of his time doing. As part of the social media team at Cisco, he helps create entertaining and engaging video content. He\\u2019s also a regular on the comedy scene, with an impressive list of credits including a recent spot on\\xa0Last Week Tonight. I couldn\\u2019t wait to talk about the intersection of brand building and comedy with Tim on this week\\u2019s podcast.\\xa0\\nAbout Tim Washer\\nTim Washer has performed at events featuring Pixar CEO John Lassiter, Emmy-Winner Tony Hale (VEEP,\\xa0Arrested Development) and Nobel Peace Prize winner Desmond Tutu. Tim studied improv under Amy Poehler and later wrote for her on\\xa0Saturday Night Live\\u2019s\\xa0Weekend Update. He studied comedy writing under Tom Purcell, head writer for The Colbert Report. TV comedy appearances include HBO\\u2019s\\xa0Last Week Tonight\\xa0with John Oliver, the Onion Sports Network, Conan O\\u2019Brien and a T-Mobile commercial with Catherine Zeta-Jones.\\nCorporate events include IBM, Cisco, Deloitte, CDC, Google and The White House. Conferences include SXSW, Wall Street Journal CMO conference, and Content Marketing World Sydney. Tim\\u2019s work has been featured in Ad Age, ADWEEK,\\xa0Fast Company,\\xa0Forbes,\\xa0Entrepreneur,\\xa0The Wall Street Journal, and\\xa0The New York Times.\\nAs We Wrap \\u2026\\nBefore we go, I want to flip the microphone around to our listeners \\u2026\\nRecently our friend\\xa0Sean Carpenter\\xa0gave us a shout on Twitter about our recent episode focused on un-branding featuring\\xa0Scott Stratten. Thanks for listening Sean!\\nDid you hear something you liked on this episode or another?\\xa0Do you have a question you\\u2019d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.\\nLast but not least \\u2026\\n\\n\\nSubscribe to the podcast\\xa0\\u2013 You can subscribe to the show via\\xa0iTunes,\\xa0Stitcher, and\\xa0RSS.\\n\\n\\nRate and review the show\\xa0\\u2013 If you like what you\\u2019re hearing, head over to\\xa0iTunes\\xa0and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.\\n\\n\\nOK. How do you rate and review a podcast?\\xa0Need a quick tutorial on leaving a rating/review in iTunes?\\xa0Check this out.\\n\\n\\nAnd don\\u2019t forget\\xa0that this podcast is brought to you by our\\xa0Brand Driven Digital events series, learn more about the industry leading\\xa0Social Brand Forum\\xa0and our other\\xa0trainings and workshops\\xa0now.\\n\\nSave $100 by using\\xa0promo code ONBRAND\\xa0when you register for the\\xa0Social Brand Forum.\\n\\nUntil next week, I\\u2019ll see you on the Internet!\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'