Measuring Brand Dominance with Jonathan Tuttle

Published: Nov. 8, 2021, 11 a.m.

b'\\u201cGood things take time to build.\\u201d In his work as Founding Director of the digital marketing agency Revenue Ascend, Jonathan Tuttle helps brands of all shapes and sizes build good things. How do you know if something in marketing is good? Measurement and ROI\\u2014and we spent a lot of time talking about best practices and more this week on the On Brand podcast.\\nAbout Jonathan Tuttle\\nJonathan Tuttle is the Founding Director of Revenue Ascend, a leading digital marketing agency based in Chicago. The firm is focused on driving new growth and generating measurable ROI. The agency was designed to dominate the market while working with each brand individually. Beyond this foundation, Revenue Ascend also creates a customized tactical marketing playbook and growth strategy.\\nJonathan is also a Fund Manager at Midwest Park Capital, a private real estate investment firm.\\nEpisode Highlights & Takeaways\\nWORLD DOMINATION! As Jonathan\\u2019s bio notes, Revenue Ascend helps clients dominate the market. We kicked off the show defining domination. \\u201cIt\\u2019s really about being everywhere,\\u201d he notes.\\nMeasurement and ROI best practices. Before planning your 2022 digital marketing strategy and budget, be sure to listen to Jonathan\\u2019s best practices on what to measure and when. \\u201cA lot of times we expect to get $1 back out for what we put in yesterday. Good things take time to build.\\u201d\\nWhat brand has made Jonathan smile recently? In a first in the nearly 300-episode history of the On Brand podcast, we stumped our guest. Why? \\u201cI\\u2019ve been really frustrated. So many businesses have been dropping the ball and not giving back.\\u201d\\nTo learn more, go to RevenueAscend.com.\\nAs We Wrap \\u2026\\nDid you hear something you liked on this episode or another?\\xa0Do you have a question you\\u2019d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.\\nOn Brand is sponsored by my book\\xa0Brand Now.\\xa0Discover the seven dynamics to help your brand stand out in our crowded, distracted world.\\xa0Order now and get special digital extras.\\xa0Learn more.\\n\\n\\nSubscribe to the podcast\\xa0\\u2013 You can subscribe to the show via\\xa0Apple Podcasts,\\xa0Spotify,\\xa0Google Play,\\xa0Stitcher,\\xa0TuneIn, and\\xa0RSS.\\n\\n\\nRate and review the show\\xa0\\u2013 If you like what you\\u2019re hearing, head over to\\xa0Apple Podcasts\\xa0and click that 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast.\\n\\n\\nOK. How do you rate and review a podcast?\\xa0Need a quick tutorial on leaving a rating/review in iTunes?\\xa0Check this out.\\n\\nUntil next week, I\\u2019ll see you on the Internet!\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'