Climate Crusaders: Protect Our Winters and New Belgium Brewing

Published: May 18, 2018, 12:02 p.m.

On todays episode, you'll hear from a couple of "Climate Crusaders" - individuals who have made it their mission to reduce their and their businesses' impact on the planet. First, we\u2019ll hear from Mario Molina, the executive director of Protect Our Winters. POW is leading the way in climate advocacy and creating a movement among snow sports enthusiasts and professional athletes to speak up to politicians. Mario will be speaking at the Outdoor Industry Climate Leadership Summit, which will take place over Memorial Day weekend in Telluride, on the first day of MountainFilm.

Next we\u2019ll hear from Kim Jordan, the co-founder and now board chair of New Belgium Brewing. Since it\u2019s founding in 1991, New Belgium has invested dollars, time, and employees in discovering creative ways to conserve energy in their beer production. It\u2019s a philosophy that has not only paid off for the company and the environment, but one that can inspire other companies in the outdoor industry.

Want to learn how you can get involved in OIA\u2019s sustainability and climate initiatives? Check out the toolkits for advocating on climate policy and reducing your business\u2019s footprint.

https://outdoorindustry.org/sustainable-business/climate/

https://outdoorindustry.org/event/outdoor-industry-climate-leadership-summit/

Protect Our Winters -\xa0https://protectourwinters.org/

New Belgium Brewing -\xa0http://www.newbelgium.com/Sustainability