Ep. 042: 4 Essential Things the FTC Wants You to Know Before Endorsing a Companys Products

Published: June 14, 2017, 5 a.m.

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Are you a blogger who receives free products or payment in exchange to share a review about that product on let\\u2019s say your Instagram account or your blog?

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Or maybe you\\u2019re an online business owner and you participate in affiliate programs where you promote another company\\u2019s products and in exchange you receive a commission for each sale that you refer.

If you\\u2019re getting paid to create content promoting another company\\u2019s products or services, then today\\u2019s Office Talk podcast episode is for you. In it, I\\u2019m sharing four things the FTC wants you to know before you endorse another company\\u2019s product or service.

WHAT YOU\'LL LEARN IN THIS EPISODE

  • Who needs to make disclosures and why
  • When to make disclosures
  • What your disclosures should say
  • How to make effective disclosures when you\\u2019re using social media, your website or video to endorse a company\\u2019s products or services
  • And more\\u2026

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To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

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Disclaimer:

This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian. \\xa0Neither receipt of information presented \\xa0nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential. \\xa0The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.

If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

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