Modes of Persuasion and Employer Branding | Kaja Thorvaldsen from Accenture
Kaja Thorvaldsen from Accenture Norway joined Kelsey for a talk about how she uses her educational background in media & communications every single day in her work with employer branding. According to Kaja, rhetoric and the modes of persuasion (ethos, pathos, and logos) are important tools to have in your back pocket when creating and pushing out content. This episode was recorded in English.