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A legend and leader in the hotel world, Horst Schulze\'s teachings and vision have reshaped the concepts of service and hospitality across industries.

Mr. Schulze\'s professional life began more than 65 years ago as a server\'s assistant in a German resort town. Throughout the years he worked for both Hilton Hotels and Hyatt Hotels Corporation before becoming one of the founding members of The Ritz Carlton Hotel Company in 1983. There Mr. Schulze created the operating and service standards that have become world-famous.

During his tenure at The Ritz Carlton, Mr. Schulze served as President and COO responsible for the $2 billion operations worldwide. It was under his leadership that The Ritz Carlton Hotel Company became the first service-based company to be awarded the prestigious Malcolm Baldrige National Quality Award \\u2014 twice.

In 1991, Mr. Schulze was recognized as "corporate hotelier of the world" by\\xa0HOTELS\\xa0magazine. In 1995, he was awarded the Ishikawa Medal for his personal contributions to the quality movement. In 1999, Johnson & Wales University gave him an honorary Doctor of Business Administration degree in Hospitality Management.

Most recently, Mr. Schulze has been honored as a \\u201cLeader in Luxury\\u201d by\\xa0Travel Agent\\xa0magazine and its sister publication\\xa0Luxury Travel Advisor.

After leaving The Ritz Carlton Hotel Company, Mr. Schulze went on to found The Capella Hotel Group. This luxury hotel company managed some of the most elite properties worldwide and gave Mr. Schulze the opportunity to further define the luxury hotel industry, receiving countless awards and recognitions.

His book, Excellence Wins, is one of the most impactful books that Zac and Cooper have ever read. His teaching on service, excellence, and leadership have inspired men and women all across the world.\\xa0