Custom options are great, but only if youve got the parts on hand
Lots of things have been hard to come by over the last year or two, and while it\u2019s definitely been a big inconvenience for a lot of us, it\u2019s potentially crippling if you\u2019re trying to sell bikes \u2014 and maybe especially so if you\u2019re a consumer-direct brand like Fezzari that has a full range of bike types and also prides itself on offering a huge list of custom options. \nEver wonder what the logistics look like for such an operation? It\u2019s as complicated as you might think, but thankfully, it turns out some people actually enjoy figuring that stuff out.