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Neil Wilkins discusses the importance of personal ethics and responsibility in establishing yourself as a true professional in your work and career development. Apologies for the poor audio quality of this recording.

Topics discussed in this recording for Cambridge Marketing College\'s Webinar Series include:  Purpose your deepest reason for being personal style and tone of voice the integrity spectrum  Values understanding how you make decisions Partygate and Will Smith Vulnerability as a strength  Social Conscience role models and influencers this is not The Apprentice taking personal ownership and accountability  Relationships Start and end with you Relationships are what you both fuel and nurture accountability for everything is yours, it\\u2019s your life  Collaboration Giving without expectation Appreciating preferences Managing your manager through partnership  Business Etiquette out of sight out of mind obsession with courtesy and good manners honesty without apology  Career Development professionalism through empathy setting new standards performing at the next level up  Top Tips respecting our time as our most precious resource my responsibility is, not my job is never again use the word should.

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