Leveraging LinkedIn's Latest Features for Maximum Impact in the webinar by Neil Wilkins for Cambridge Marketing College http://marketingcollege.com/events
\nThe State of LinkedIn Marketing in 2024
\nOver 1 billion members worldwide
\n55 million registered companies
\n93% of B2B marketers use LinkedIn for content marketing
\nBuyers on LinkedIn have 2x the buying power of the average web audience
\nLinkedIn's Newest Features for Marketers
\nLinkedIn Creator Mode
\nCollaborative Articles
\nVerification badges
\nSwipe-up links in LinkedIn Stories
\n#Hiring and #OpenToWork profile frames
\nHashtags indexed in comments
\nMore content like this at Neil Wilkins Online http://neilwilkins.online
\n*note that Linkedin has removed the option to toggle the Creator Mode on/off and now it's about publishing exceptional content to 'qualify' for content mode features if this setting wasn't already enabled in your account