How To Reach Hard to Reach Customers
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There are times when our marketing, business development and sales activities feel as though they are failing to reach the people we want to engage with. This might be because there is a gatekeeper between you and your target audience. It could also be because you are active in a range of social networks that your target customer doesn\\u2019t use.
\\nLet\\u2019s explore all the reasons why you might be failing to get your messages through to the people who matter; the decision makers and the budget holders.
\\nFine tune your targeting and potentially reach more of those elusive, hard-to-reach prospects and customers.
Top 10 Tips for How to Reach Hard to Reach Customers
\\nTrusted Intermediaries
\\nPeer Advocacy
\\nMicro Influencers
\\nMulti-level Multi-staff ABM
\\nPartner With Complementary Businesses
\\nCollaborative Solutions
\\nPivot Your USP Towards Them
\\nShow Up At Key Moments
\\nBecome Proactively Elusive
\\nKnow When To Call It A Day
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