Rachelle Schouten, Development Director of the NBDA
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Welcome to Season 2 of Bicycle Retail Radio, where NBDA President Heather Mason will meet with industry professionals to have conversations to provoke, educate, inspire and empower you to your best retail self.
The first episode of this new season of Bicycle Retail Radio is with Rachelle Schouten, Development Director of the NBDA.
The \\u201cglue\\u201d of the National Bicycle Dealers Association. Guiding programs, member communications, social feeds, and the P2 project; considered the backside of the organization.\\xa0
Meet Rachelle Schouten.\\xa0
A trained violinist who found her way to the bicycle industry, Rachelle penned the often-read Outspokin' blog titled Adapt or Die the 4 Keys to Retail Success, as well as facilitates the Americas Best Bike Shop Program. Her role at the NBDA allows her to see many sides of the industry and this thought-provoking episode uncovers some great tips for retailers on the importance of your network, how to trust your path, overcome bad advice and take the leap to further your business by investing in yourself.\\xa0
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