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Retailer\\u2019s Top Takeaways:

1. Redefining what a bicycle shop can be.\\xa0
2. E-commerce in Bicycle Retail
3. Making your business more personal

In this episode, we talk with Jeff Cayley, an entrepreneur who believes in chasing your passions in life, having fun doing it, and hopefully making some people happy along the way. Jeff is one impressive guy with a can\\u2019t help but notice business model. Redefining what a bike shop can be, he is leading consumer-centric retail by creating a uniquely holistic customer experience. Employing 40 of the most talented individuals his team curates extensive amounts of sharable media to make every interaction simply more than a shopping experience.\\xa0