30- How to Dominate Niche Music Markets

Published: Sept. 22, 2014, 3:38 p.m.

Niche Music Markets: How to Dominate Genres and Themes

Would you rather be a small musical fish in a big pond or a big fish in a musical lake of your own making? That's what Billy and Bob cover this week: Niche music markets.

From funny golf songs and music for yoga ... To creepy Christmas tunes and Irish drinking songs for cat lovers ... Your "Music Marketing Monday" hosts show you how to dominate a category by serving highly targeted audiences.