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b'SUPPORT MUSIC IS NOT A GENRE ON PATREON\\n\\nWATCH MUSIC is not a GENRE VIDEOS and MORE\\n\\nThere\\u2019s a lot of great music. There\\u2019s even a lot of exceptional music. Just look at Rolling Stone\\u2019s recent 500 lists, and then think of all the albums & songs that WEREN\\u2019T included but could or should have been. Some of that music is judged to be great when it\\u2019s first released. Others weren\\u2019t seen as great until time moved on and they were put in context.\\n\\nFor music to stand the test of time, it has to do three things:\\n\\n1. Be good to begin with. This seems like a no-brainer, but there are plenty of albums judged to be great upon release that have since been revealed to have way less substance and quality. That first judgment might have been based on some novelty of sound, production, instrumentation or context. All of those things tend to get subsumed into the new normal, at which point that first iteration is seen in a very different light, one that might show it was the newness and not the quality that made it so popular.\\n\\n2. Age well. Music that is its own thing regardless of whether it touches in on trends almost always ages well. Music that adheres too closely to current trends without breathing something more personal into it rarely holds up. That means it has to survive multiple shifts in sound & taste. Albums and artists go in and out of fashion all the time. Producers & listeners want more minimalism (and yes it\\u2019s possible to have more of less, so definitely quote me on that) so artists who produce layered or complex music aren\\u2019t as popular. And vice versa. It\\u2019s the albums that are considered great regardless of these changes that will be great forever.\\n\\n3. Reveal itself more fully over time. Tons of music can captivate an audience on first listen, especially if it\\u2019s introducing something new, or recontextualizing something else. Way less music bears repeated listening. That doesn\\u2019t mean it\\u2019s not good, just that it maybe doesn\\u2019t have much else going on besides what we\\u2019ve already gotten from it. It\\u2019s even rarer that repeated listening reveals the beauty of songs, performances or production choices that weren\\u2019t picked up on all those years prior.\\n\\nThis week\\u2019s podcast is all about that last idea. ...\\n\\n\\n--- \\n\\nThis episode is sponsored by \\n\\xb7 Anchor: The easiest way to make a podcast. https://anchor.fm/app\\n\\nSupport this podcast: https://anchor.fm/musicisnotagenre/support\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'