Reggie Thornton Director, Brand Licensing at LMCA - Brand Licensing Specialists
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Reggie Thornton Director, Brand Licensing at LMCA - Brand Licensing Specialists - is interviewed in this episode. LMCA specializes in building brand extension licensing programs. The firm is a 30+ year old pioneer in strategic brand extension licensing and has engineered over 400 license agreements delivering in excess of $6 billion per year in licensed product sales at retail.
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