Ricky Sutton - Founder & CEO of Oovvuu

Published: April 21, 2022, 10 a.m.

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Ricky Sutton is the founder of Oovvuu, the world\\u2019s leading AI video-matching engine. Launched in Australia in 2014, Oovvuu uses AI to match ad-funded videos with relevant news articles anywhere in the world instantly. The business has 600 participating broadcasters and its content is seen by millions of people daily. In this in-depth interview, Ricky reflects on starting out in his career and why he decided at the age of 12 he wanted to be a war correspondent; delves into how Oovvuu helps welcome a \\u201cnew era of positive disruption in news\\u201d by adding relevant videos into news articles; and shares why he believes the companies that don\\u2019t make the change to embrace video \\u201cmight not survive.\\u201d

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