BROADCASTS.com

b'Ruby Jewel is an ice cream sandwich you can\'t describe in audio, it\'s that good. Lisa Herlinger (hard "G") is an OSU Food Innovation Center grad and started in the Food 101 program. She had always adored ice cream but didn\'t know how to produce it. The first season was spent selling her ice cream sandwiches at Portland\'s Farmers\' Market. With a culinary background and experience in restaurants, Lisa had a pedigree but realized there was a lot of science involved to produce the premium brand she envisioned. Going to full production has kept Lisa from creating as many different flavors as she did when she sold in small batches, but she has started a second production place where small batches of inventive flavors can be made. Her ice cream is made from local ingredients and so they keep their farm to table philosophy in tact. Ruby Jewel has been experimenting in Malls with mixed results, but shows the company\'s desire to keep experimenting with its unique marketing program. That\'s the ice cream part. Now to the cookie part that makes it a sandwich. Not so easy to produce either. The cookie has to be consistent in diameter to package and has to be the right thickness so there\'s plenty of ice cream in the middle. And it can\'t get squishy either, it has to start out crispy when being eaten. That has been an experiment as well but now the recipe and production are under control.\\n\\n"Masoni and Marshall the meaningful Marketplace" with your hosts Sarah Masoni and Sarah Marshall\\n\\nWe record the "the Meaningful Marketplace" inside NedSpace in the Bigfoot Podcast Studio in beautiful downtown Portland.\\n\\nAudio engineer, mixer and podcast editor is Allon Beausoleil\\n\\nShow logo was designed by Anton Kimball of Kimball Design\\n\\nWebsite was designed by Cameron Grimes\\n\\nProduction assistant is Chelsea Lancaster\\n\\n10% of gross revenue at Startup Radio Network goes to support women entrepreneurs in developing countries thru kiva.org/lender/markgrimes\\n\\nListen to the "Masoni and Marshall the meaningful marketplace" live on-air every Friday at 9:00am pacific time on Startup Radio Network at startupradionetwork.com'