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b'Recently launched at The Good Food Mercantile and The Portland Night Market, Portland, Oregon, in April, 2022, Pink Cloud Beverages is out to change the attitude on drinking and enjoying it. Without alcohol. Sierra Thomas is founder driving force behind this beverage product line that is much more than a delicious drink. Being very new as a company, Pink Cloud Beverages is currently targeting Portland\\u2019s elite chefs, of which there is an impressive list, and selling at select small grocery stores in the Portland area and online from their website. As their website says, Pink Cloud is made with love in the Pacific Northwest, Oregon. Now for the story behind the impetus for Sierra to take on such a world-changing challenge. In 2010, she stopped drinking alcohol while working in the music and media industries, where it was \\u201cparty time\\u201d pretty much all the time (Sierra compares it to the \\u201cMad Men\\u201d series). There were challenges to being sober in that industry, as the non-alcoholic choices were few. But her wellness had taken a back seat from the fast pace of her career and it was time to put her health first. With all the entertaining she did as part of her job, it was hard to carve out a non-alcoholic beverage at a bar, restaurant or hotel at that time. She then got out, graduated from schools in Oahu, Hawaii, and was contacted by a friend who had grown up in the area. Her friend knew Sierra was having trouble sleeping and adjusting to her sobriety, and suggested she research the health benefits of CBD. The stigma of associating CBD with the intoxicant THC from the same hemp plant was in Sierra\\u2019s mind, as she did not want to abort her recovery, But when she found that pure CBD had amazing natural healing powers and was not addictive, she became a convert. Then, driving back from a New Year\\u2019s Eve party with husband and friends, the idea for the company was born. Sierra had been mixing CBD with other flavors to make mocktails, and her husband turned to her and said basically, \\u201cWhy not make start a company with all these drinks you\\u2019re inventing?\\u201d. After laughing, Sierra had the idea settle and then the fire to start a company consumed her. The name, Pink Cloud, is a term known by those in recovery. The first couple of months of sobriety bring a feeling of euphoria and clarity that is truly a rebirth. The euphoria of course gives way to the day-to-day of living at some point, but is always a memory of having come through the hard part of becoming sober. Sierra has added her own term to the process, \\u201csober curious\\u201d, meaning, if you are addicted to alcohol but curious about being sober, then experiment. Try just one day being sober. If that works, try another, then another; you get the point. Sierra\\u2019s market appears to be growing. Pink Cloud appeals to a growing group of non-drinkers who want to enjoy the social side of drinking without anxiety or the negative effects alcohol has on our mind and body. The goal is to create inclusion and normalize sober drinking as a movement so people can take pleasure in a refreshing adult beverage over a good meal, concert, just like they would with wine, seltzer, and cocktails. The company\\u2019s mission is global, too. They are passionate about the beaches they love and have dedicated 1% of Gross Sales to go back to protect our oceans from the challenges threatening the vitality of the ecosystem. Pink Cloud Beverages website: https://pinkcloudbeverages.com/pages/faqs Social media: Instagram - https://www.instagram.com/pinkcloudbeverages/ Facebook - https://www.facebook.com/pinkcloudbeverages/ Pinterest - https://www.pinterest.com/pinkcloudbeverages/ TikTok (not active yet) - https://www.tiktok.com/@pinkcloudbeverages Our hosts: Twitter - @sarahmasoni and @spicymarshall, Instagram - @masoniandmarshall'