Episode 95: Marketing Strateegery
b'Have you noticed we live in a tactical world \\u2014 lots of companies DOING things, INVENTING things, BUILDING things but not always sure why.\\xa0 And then of course, it\\u2019s marketing\\u2019s job to SELL It \\u2014 make people interested and beat them on the head with the message until they finally submit.\\xa0 All of this comes from a HUGE lack of strategy.\\xa0 And spoiler alert \\u2014 you cannot do this work or run any business successfully (for long) without a solid strategy.\\xa0 So we\\u2019re going to dive deep into it, look at how it\\u2019s formed how\\u2019s it\\u2019s different than tactics and show some examples of strategies that won and lost in the marketplace.\\xa0 We\\u2019ll also see who\\u2019s winning and losing this week on another above average episode of May the Best Brand Win on Entertalk Media.'