07/29/16 Episode 22: Inbound Marketing

Published: July 30, 2016, 3 a.m.

b'The marketing funnel has gotten quite a bit wider with the inclusion of
things like\\xa0blogs, podcasts, video, eBooks, newsletters, whitepapers,
SEO, and a host of others. But how do you make sure you target audience
doesn\\u2019t gag from the onslaught? This show will explore a lot of these
tools and give you an actual strategy for making sure your marketing is
more than a list of things to send out this week. We\\u2019ll also dig into
who\\u2019s winning and losing this week in marketing and communications so be
sure to tune in.'