Episode 77 - The Best Way To Create Scarcity
With Valentines now over with, you likely know where you stand with your significant other.\xa0 However, Kurt and Steve still find it fit to bring up a recent study that shows how you can tell if somebody loves you...or lusts after you.\xa0 Check out the article here!
\nIt's been a few years since Kurt developed the "Persuasion IQ Test"... a way for you to get a straightforward assessment on how persuasive you really are.\xa0 On this episode, Kurt and Steve break down one of the questions on the test: the most effective way to create scarcity.\xa0 Check out the episode to learn the answer!
\nFinally, Steve wraps the episode up with a blunder by a company who has been featured as the persuasion ninja on multiple occasions: Apple.\xa0