I had a great interview with the author of The Hype Handbook on this week\u2019s podcast.\xa0 Hype is important (when used correctly) to grab attention and get people to focus on you or your product/service.\xa0 If you don\u2019t get noticed and get them engaged \u2013 you can\u2019t persuade them.
Want to create more excitement for you or your product/service?\xa0 Listen to this week\u2019s podcast as I interview the author of the Hype Handbook \u2013 Michael Schein.\xa0 We are going to take a deep dive into attracting attention and getting people to adore you.\xa0 Listen to How To Create Hype And Understand Mind Control