Episode 205 - What If The Competition Has The Same Price?
Charisma is influence.\xa0 In other words, getting others to do what you want them to do and like doing it.\xa0 People get uneasy when you talk about influence, but just like power, it is neutral.\xa0 Some feel it can\u2019t be learned, others get uneasy that it might get misused and some pretend it is not that important.\xa0\xa0 Charisma and influence go hand in hand.\xa0 It can be used with your leadership, your company, your children and even for making the world a better place.\xa0 Influence can get people to accept your ideas, brings people together and helps change stick.\xa0 I am not talking about selling skills.\xa0 I am talking about long-term sustainable change that people want to implement.\xa0 There is a direct correlation between your ability to influence, your charisma and your income.
The challenge is most people influence the wrong way.\xa0 You tend to influence how you like to be influence and that is completely wrong.\xa0 You need to adapt to the person and to the situation.\xa0 Most influence happens with subconscious triggers (see the subconscious section).\xa0 Everything you do, everything you say or how you make them feel will affect how your audience feels about you.\xa0 You are repelling people and you don't even know it. When people sense a hint of force, deception, hype, or selling underlying any of your influence attempts, you will lose your charisma.
Audiences are tough.\xa0 People have built a lot of resistance to the old style of persuading and influence; many people have built a brick wall of resistance even before you've even meet them.\xa0 What can you do to overcome this tendency?\xa0 Your influence attempts must be nonthreatening and natural.\xa0 Forget loud and flashy.\xa0 That strategy only encourages more resistance.\xa0 And most definitely forget about high pressure.\xa0 Not only does that solidify resistance, it closes the door to influence.\xa0 When people feel they have been pressured, bullied, or coerced into doing something they don't need or want, they become rebellious and resentful.