E196: Avoiding the Sunk Cost Trap in Your Massage Business

Published: Dec. 14, 2018, 10 a.m.

Ever feel like your decision-making is digging you into a hole? Deeper and deeper and deeper\u2026 In this episode Michael and Allissa discuss recognizing and stopping the sunk-cost pattern and making better choices in your business (and life). Sponsored by The Jojoba Company & Acuity Transcript: Sponsor message This episode is sponsored by Acuity, our 2018 software of [...]