#SquadCast 36 : Political Marketing, Art of the #hashtag and counting Video impr

Published: Nov. 6, 2012, 1 p.m.

b'As we rush to the voting booths to pull the levers, after what seems like endless months of he said, she said, they did, fact checking and debates \\u2013 How has social media, marketing, and the art of spinning a story swayed our choices? Lawrence Shaheen, a political consultant joins us in the hot seat.

If you\\u2019re a power Twitter user and \\u201cpounding\\u201d away cramming a bunch of #hashtags in your tweets, we gotta ask \\u2013 is this a good idea? Brandon has some best practices around the use of the #hashtags on Twitter.

And\\u2026with YouTube playing such a powerful role in search and content, why are advertisers still missing the mark with video? Are you counting impressions or leaving one? Nathan takes a look at this quandary.'