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AI and Machine Learning have been a staple topic on Marketing Speak, and for a good reason. If you\'re running a business in 2020 and still not familiar with the subject, you are putting your company in jeopardy. In this episode with Aki Balogh, we talk about how we can use AI, not to take over by any means. Instead, how we can use it to optimize the value we are bringing to our customers. Aki is the co-founder and CEO of MarketMuse, every entrepreneur\'s secret weapon to competitive marketing. For more cool stuff on what you can do with AI, tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/267.