Podcasts Business Marketing Speak 137. How to Create a Best Selling Online Course with Megan Harrison

137. How to Create a Best Selling Online Course with Megan Harrison

Published: June 6, 2018, noon

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Megan Harrison is here to help you turn your knowledge into highly profitable online courses. You probably already have enough content to use as the foundation of your course. It\\u2019s just a matter of repurposing your content into this valuable asset. She\\u2019s an expert in online course design, consulting, and launch strategy, as well as the founder of a digital agency. Naturally, Megan also has her own online training courses and live workshops. If you feel stuck in scaling your business, or aren\\u2019t sure how to monetize your expertise, this is the episode for you!

Find Out More About Megan Here:

Megan Harrison
Megan Harrison on Facebook
Megan Harrison Consulting on Facebook
Megan Harrison on YouTube
Megan Harrison on Instagram

In This Episode:

  • [01:03] - How did Megan end up getting into the online course space? She answers, then talks about how many courses she has now, and how many clients she\\u2019s worked with.
  • [02:58] - Megan talks about the two different sides of her business.
  • [05:08] - Does Megan have certification with her own courses?
  • [06:05] - We hear about how to take a course with several hours of video into something that people will pay for and be excited to go through.
  • [08:05] - Megan talks about whether getting results was an evolution for her, or whether it was something she got right from the beginning.
  • [10:18] - How does Megan create a community for her members? She answers, then she and Stephan talk about Todd Herman\\u2019s strategies for building community.
  • [14:08] - Making it easier for other people to connect with each other is powerful in any aspect of your business, Megan points out.
  • [14:57] - Megan talks about how she facilitates real-world face-to-face interactions with her fans and members.
  • [16:32] - Stephan and Megan talk about platform choices.
  • [20:41] - Does Megan have clients who are been using the strategy she has been talking about?
  • [23:00] - There are multiple strategic ways to incorporate a course within your business model, Megan explains.
  • [26:03] - What is Grow and why does Megan love it? She answers, then talks about what she has gotten from it.
  • [29:46] - Megan talks about some use cases for Airtable within her organization.
  • [36:03] - It\\u2019s not always about creating new content, Megan points out. Stephan then expands, and talks about pink sheets.
  • [41:49] - Megan has started using Bonjoro for her new customers.
  • [43:19] - What would a tripwire look like in terms of online courses? And does she recommend free courses?
  • [47:08] - Megan shares her recommendations for gamification of an online course to help people retain the information.
  • [51:22] - We hear Megan\\u2019s recommendations for the format of a course, in terms of whether it should be video, screencast, or a mixture.
  • [55:17] - How can listeners find Megan online, get in touch, or learn more from her?

Links and Resources:

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