Traffic and eyeballs for your electrical business - Episode 8

Published: Feb. 29, 2020, 6:33 p.m.

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Start the challenge here:

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http://bit.ly/ElectriciansMarketingChallenge

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Every electrician wants traffic to their website....

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How do you get the traffic?

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Everything rests on this one thing!

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Hey guys thanks for turning in I really appreciate it today we are talking traffic\\u2026. What do you need to do to get it?

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Before we jump into that, I\\u2019ve just completed the first interview for the electricians master pack which was fun, they are a Family Owned Roofing company that have been in Business for 30\\u2026got some great insight there and I\\u2019ve also excited about a few more of the guests we will have coming up on the show!

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I\\u2019m working hard to send some great content coming your way!

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Also, if you want to talk marketing with me please visit our facebook group marketing secrets for electricians and I plan on starting to do some live Question & Answers and training, which will hopefully help you with your marketing specific to your company! \\u2026.

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Did I mention that it will be FREE in the Facebook group, for now anyway, and I only have room for 1 session per  a week so If you want to get in and get something sorted jump in and ask!

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Now back to Traffic\\u2026

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How do you get....

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Well you first need to put down your screwdriver and pliers, working on the job alone will not get you any traffic\\u2026 however if you pull your phone out of your pocket and take a photo of the job, the house, your workmanship, van or even hit record and quickly say something like\\u2026

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Hey guys James Wrest here from \\u201cMy Electrical\\u201d

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Today I\\u2019m in \\u201cNew York\\u201d with Bob and we are installing some smart wiring so Bob can control his home from anywhere in the world, its some cool tech!

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If you would like to see what smart wiring could do in your home, comment smart wiring below and I will send you our free 5 step guide to having a smarter home.

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And that is it\\u2026. That took less than 30 seconds and you would have just created some content that is telling potential customers that\\u2026.

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1/ You\\u2019re an electrician in the New York area

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2/ You install Smart wiring

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3/ They can get a free gift from you.

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I would even ask the customer there and then if they could do a testimony for you!

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Now imagine if you did this for at least one job a day\\u2026.

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Quick maths on that, there is 52 weeks in a year and 5 working days a week\\u2026

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That is 260 bits of content that people we use to evaluate your business before they contact you!

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More people than ever are searching online for information on the product or servers before making a buying decision\\u2026

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Let\\u2019s compare 2 websites one that has 260 bits of content that include all sorts of jobs, people, locations around town. The other just has the simple we list of we do

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  • Commercial and domestic new build and reform projects
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  • Fault finding
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  • Lighting upgrades
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Note I literally just found that of an electricians website that was paying for ads on google.

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Who would you choose the one with all this content or the one with a few line of what they offer\\u2026.

\\n\\n--- \\n\\nSend in a voice message: https://podcasters.spotify.com/pod/show/marketingforelectricians/message'