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b'Bienvenida/Bienvenido al episodio #142 de la tercera temporada de Marketing Hack Show.\\n\\nEn este episodio invit\\xe9 a Joe Pullizi, autor de 6 libros, creador del evento Content Marketing World, Fundador de Content Marketing Institute, conferencista y emprendedor de Tilt.\\n\\nEn este episodio vas a escuchar: (preguntas en ingl\\xe9s)\\n\\n\\nThe first edition of Content Inc. came out in 2015... why did you decide to update it now?\\xa0\\n\\nWhat is the essence of the Content Inc. model?\\xa0\\n\\nHow do I know if I\\u2019m doing a good job with my Content Strategy?\\n\\nTell us about Free Content Vs Paid Content, how should we balance our company with our Content Strategy.\\n\\nExplain the difference between what you call a \\u201ccontent gig worker\\u201d versus a \\u201ccontent entrepreneur.\\u201d\\xa0\\n\\nYou say should just focus on one channel or platform to distribute content-- why so important?\\xa0\\n\\nOne of your new sections you added- is about having an exit strategy- which seems to be a little controversial and even maybe unnecessary to some- explain why you thought this was so important to add?\\n\\nWhat is the lesson, that took you the longest to learn on your professional experience?\\n\\nWill Content Marketing still be relevant in 5 years?\\n\\nIf you had only $500 USD in yout budget on this month, how would you invest it?\\n\\n\\nJoe Pullizi es uno de los conferencistas de Content Con 2, el evento de Content Marketing organizado por Fernando Labastida.\\n\\nRecuerda si te gusto el episodio compartirlo con tu equipo o con tus amigos, podr\\xeda ayudarle a alguien en estos momentos.\\n\\nTambi\\xe9n s\\xedguenos en redes sociales como Marketing Hack Show y mi perfil personal Gabriela Escamilla para darnos feedback sobre los episodios ;)\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'