The Key Elements of an Effective Marketing Strategy
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Creating an effective marketing strategy is hard work and it can feel overwhelming knowing where to start and what to prioritize. But, marketing results don\\u2019t just happen by accident. Creating a strategy is key to ensuring you\\u2019re targeting the right audience with relevant content. It\\u2019s like the blueprint for all of your upcoming marketing activity and helps guide all of the decisions you make. The more time you spend building a quality strategy, the more opportunities you\\u2019ll create for your business.\\xa0
\\n\\nTune in to learn how to create a solid marketing strategy and how to go about getting started one one for your own business.\\xa0
\\n\\nIn this week\\u2019s episode, our marketing guides walk us through:
\\n\\nHow to analyze your company\\u2019s current online presence
\\n\\nHow to go about doing client interviews and why they are so valuable
\\n\\nHow to look at what your top competitors are doing well to find opportunities for your own business
\\n\\nHow to decide what element of marketing your business should prioritize
\\n\\nWhy you should create a content calendar and how to create one
\\n\\nHow to create marketing personas and why you should use them
\\n\\nHow to craft a concise message that clearly communicates the client problem your business solves
\\n\\nHow to leverage your current marketing assets by conducting a Marketing Assets Inventory
\\n\\nWhat a marketing system is and why your business needs one
\\n\\nWhy doing the hard work of creating an effective marketing strategy is totally worth it!
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