Marketing Things That Have Been Bugging Us - Part 4 - Sales Processes & Systems
b"
We have some much fun; we decided to do it again\\u2026 because we\\u2019ve had a lot on our minds\\u2026 so today we\\u2019re talking about a few more marketing things that have been bugging us lately, from metrics to track to low-hanging fruit that businesses just don\\u2019t seem to take advantage of.
\\n\\nI\\u2019m going to start with a quote from Neil Patel: \\u201cI'm about to share some ugly marketing truths every business needs to understand:
\\n\\nSEO: It takes an average of 6 months to rank on the first page of Google for a new page.
\\n\\nCRO: As a general rule of thumb, A/B testing should be done on pages that have at least 1,000 visitors per month to achieve statistically significant results.
\\n\\nPaid Media: To see significant results from paid media campaigns, businesses should typically invest a minimum of a few thousand dollars monthly.\\u201d\\u200b
\\n\\nHere are the questions we'll answer in this episode:
\\n\\nWhat are the top 10 things to consider with creating an offer designed to increase sales rapidly?
\\n\\nWhat types of offers are most effective at driving sales?
\\n\\nWhy should every small business use a CRM/Marketing Automation system?
\\n\\nWhy do too many small businesses skip developing a marketing strategy, and how does this hurt their businesses?
\\n\\nWhy do small businesses of any size need a marketing strategy?
\\n\\nWhat percentage of annual revenue should a small business plan on investing in marketing and why?
\\n\\nWhy do most small business marketing initiatives fail?
\\n\\n