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Welcome to a captivating episode of Marketing Guides for Small Business, where we unlock the secrets behind "Content Marketing for Local Search: Why Is Strategy Content\'s Best Friend?" If you\'ve ever wondered about the symbiotic relationship between strategy and content creation for local search, this enlightening discussion is a must-listen.

Strategy and content go hand in hand when it comes to achieving success in local search. Our seasoned marketing experts, Ian and Ken, take you on a journey through the crucial role that strategy plays in shaping your content marketing efforts.

From defining your target audience and conducting thorough keyword research to crafting compelling and locally optimized content, we reveal how strategy sets the stage for achieving your SEO goals. Discover the art of tailoring your content to match user intent, enhancing your website\'s visibility in local search results.

Whether you\'re a small business owner or a marketing enthusiast, this episode will equip you with the tools and insights to leverage the powerful alliance of strategy and content in your local marketing endeavors. Tune in now and gain the knowledge to thrive in the competitive landscape of local search marketing!