You See Tools as an Expense Rather Than a Hire

Published: Jan. 26, 2020, 11:30 a.m.

YOU SEE TOOLS AS AN EXPENSE RATHER THAN A HIRE.

I’ll easily spend $100+ a month on unneeded grocery items (spent $74 today alone on food for myself and my daughter for fun).

But when it comes to apps and software I’m hesitant and skeptical to spend $100+ a month (or even $20+ a month).

Why is this?

In part, I think it’s because I used to spend so much money on tools and courses, hoping they were the missing piece to my success...

Only to realize they weren’t.

So I got scared of “wasting” more money on things that didn’t produce the result.

This is the old mindset...

That technology and tools are a magic bullet or missing link that will produce the result.

I wasn’t taking responsibility for results, hoping tools would do the work...

After thousands of dollars spent on tools in speculation, I got skeptical of spending money on tools and technology.

But this wasn’t the answer either.

Here’s what I’ve come to believe about tools and technology...

(Watch Video)

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*If you want a marketing approach that is built on truth and partners with technology...

I invite you to apply for my 6 week intensive program led by me.

To apply, first take the free course, Marketing For The Rest Of Us and then apply on the last page.

You can start the free course here:

www.groundswellmethod.com

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[Marketing for the Rest of Us - Episode 265]
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