869: Use Branding to Discover Your Target Audience with Ernie Harker
b"Is your brand getting KO'd by the competition? Why is branding important for your business? A strong brand matches colors, words, emotions, beliefs, and attitudes to earn the customers that you want most. In this episode, we have invited Ernie Harker. Today he will give you the low-down on why most companies get branding wrong. He\\u2019s also revealing the secrets he uses to help dozens of brands, including the legend that is Chuck Norris. Listen to this episode and learn a lot from Ernie!\\n\\n\\n\\nResources: \\n\\n\\n\\n\\nERN Burn (Site) \\n\\n\\n\\nErnie Harker on Facebook \\n\\n\\n\\nErnie Harker on LinkedIn\\xa0 \\n\\n\\n\\nYour Brand Sucks: How to ignite a brand that doesn't. Kindle (Amazon)"