Are you a hunter or a farmer?
b'We\\u2019ve spoken about locating your ideal customer but now we need to reel them in by offering them value, not selling to them. Today we talk about ethical bribes and lead capturing. Over the next couple episodes we are going to talk about the key elements to creating a clear and concise marketing plan. How concise? Try ONE PAGE!! You can download your own \\u201cULTIMATE QUICKSTART GUIDE for Your 1-Page Marketing Plan\\u201d here: www.ripplesaffect.com'