Superfooder: Jem Nut Butters Handcrafts A Healthier And More Delicious World

Published: Dec. 1, 2016, 6:59 p.m.

On this edition of Making Oregon, we chat with Jen Moore, founder of Jem Nut Butters. With extreme dedication to craft and quality, she makes healthy nut butters we can’t live without. As a healthcare professional from Bend, Oregon, Jen became an entrepreneur after a long, dedicated career in exercise physiology, dietetics, and director of extensive health education programs. What she brought to her entrepreneurial endeavor, besides a long history with patients and clients, were high quality standards, tenacity, a hunger for learning, and humility. She didn’t pretend to know more than she did. She asked for help and built lasting relationships all along the way. In our podcast, we ask Jen about her unusual childhood in Idaho, how she found her way to Bend, Oregon, and how experimenting with chocolate truffles eventually led to her nut butter epiphany. Our conversation digs into the building blocks of a sustainable, scalable manufacturing company. We’ll unpack vocabulary like the Triple Bottom Line, and Jen will explain what functional food is all about and how her recipes are based on the needs of our body's systems. But Jen’s experience covers more than steady growth and a winning product lineup. She’ll talk about the hardships she faced dealing with consumers and regulatory agencies, and how she stuck to her guiding principles even when she faced a total product recall.