How To Deal With Social Media Comments?
Some people are nervous about posting and advertising on social media. I get asked this question very often from my students. For my agency clients, they don’t have any concerns on this as we, as an agency, will take care of it.
So, should I delete, hide or respond to comments on my social media posts or ads? When you do posts or ads, you want people to see them, right? So, it’s good to engage with your audience, especially when they leave you their comments. Of course, comments can be positive or negative. If you get positive comments, that’s great! More the merrier! You should reply to every single comment, even if you just say thank you for their time and their comments. It helps with the algorithm. Ok, how about negative comments? Now it depends on what they say. If they swear and talk nonsense, then delete and block them. It’s ok as their comments are not relevant to your posts or ads, not adding any values.
On the other hand, other comments are usually not extremely negative. Usually, people want more information about your offers, or they are not sure if your offer is worth the money. This is a good opportunity for you to answer those questions or enquiries. Some comments can be a bit judgemental, but again you can turn these comments into positive. These people were burnt before so they will be more sceptical. That’s ok as long as you can justify why you are offering what you offer and can talk about what’s in it for them. The most important is to focus on the results and the transformation. I am telling you this, at the end of the day, people are going to judge you no matter what you do! So be it. Hope this will help you on how to deal with social media comments.