Creating Bingeworthy Content That Converts & Building a 7-Figure Business, with Shannon Matson, The Social Bungalow
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This week\'s episode features Shannon Matson, CEO & Founder of The Social Bungalow, an education + media company that helps entrepreneurs structure ingenious online businesses, as well as Bungalow Coffee a 2,500 sqft coffee caf\\xe9 in the Downtown Las Vegas Arts District.
\\nWith comprehensive experience in marketing and advertising, Shannon prides herself on helping others structure and market their businesses for exceptional growth.
\\nHer journey began in the corporate world where she held titles such as V.P. of Marketing for a global publishing company and National Director of Sales & Marketing for a fitness franchise.
\\nThese varying industries and array of accreditations \\u2013 from pursuing continued education credits in copywriting, utilized to write weekly articles for Forbes and Entrepreneur.com, to becoming Google Adwords certified \\u2013 speak to her insatiable hunger for driving traffic and conversions to remarkable brands.
\\nThese roles brought her to opportunities with L\\u2019Oreal, Access Hollywood and The Ellen Degeneres Show, with marketing access to Kendra Wilkinson, Alex Rodriguez and Jennifer Lopez.
\\nWe discuss how to cut through the noise with your offerings, utilizing past content & focusing on quality, what she\\u2019s learned from her biggest launch so far, how to drive organic purchases, the mindset of being a business owner, and so much more.
\\nListen in to learn about:
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- Going from a 9-5 corporate job to building her 7-figure business \\n
- How to create quality content that organically SELLS & converts consumers \\n
- One key element to having a successful launch that is often overlooked \\n
- How to cut through the noise with your offering & stand out with an online business \\n
- The mindset piece of being a business owner & how to manage this \\n
Resources:
\\nWebsite: https://thesocialbungalow.com/
\\nInstagram: https://www.instagram.com/thesocialbungalow/
\\nThe Sophisticated Ceo Suite https://thesocialbungalow.com/sophisticated-ceo-suite
\\nBook recommendations:
\\nTraction: https://amzn.to/3PmpwMO
\\nRunning Lean: https://amzn.to/3uEJg6L
\\nScaling Lean: https://amzn.to/3yYY8z6
\\nJOIN THE STEP-BY-STEP PODCAST LAUNCH PROGRAM (start date August 15):
\\nhttps://www.elevatepodcastco.com/courses
\\nConnect With Us:
\\nWebsite: www.madeithappenpod.com/
\\nInstagram: www.instagram.com/madeithappenpodcast/
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