Changing the Game of Corporate Gifting & Sustainability as a Woman in Tech with Unwrapit
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This week's episode is featuring Linsay Moran, the co-founder of Unwrapit!
Linsay Moran is the co-founder of Unwrapit, a tech startup that wants to decarbonize corporate gifting and make it more green -- this is especially relevant with climate change and the severe impact that supply chain issues are having on businesses. Unwrapit is a solution to that. Corporate gifting is a $242B industry and climbing, projected to reach $306 Billion by 2024. Many corporate gifting solutions consist of physical gifts and merchandise that is ultimately destined for a landfill. Unwrapit is creating a new paradigm for corporate gifting experiences by offering relationship-building options for forward thinking people in the form of unique gift cards, subscriptions and other virtual offerings that will help reduce waste caused by corporate gifting.
Prior to becoming a co-founder of Unwrapit, Linsay Moran helped bring a spotlight to women as an executive at Women of Influence.
The corporate gifting market has typically been viewed as an industry with only a limited amount of corporate swag options to gift -- branded totes, notepads pens, and gift cards. Now, companies are seeing the benefit in partnering with retailers and merchants that their employees want and valueso gifts are\\xa0 actually enjoyed and used versus thrown away. \\xa0
Unwrapit is committed to taking the waste out of corporate gifting. Do we need another tote, especially with \\u2018the cotton tote\\u2019 crisis? (An organic cotton tote needs to be used 20,000 times to offset its overall impact of production, according to a 2018 study ). Unwrapit gifts are rarely physical products, and are transferred virtually, eliminating any environmental implications associated with physical shipping.
We talk about:
- Being a woman in tech, but not technical and feeling that imposter syndrome in the industry
- Creating an authentically curated network
- Her role as a female founder and mentor having worked with incredible leaders in the space
- A unique method to finding the perfect co-founders
- Sustainability as a business and how make these important changes
And much more!
Resources:
Unwrapit website:\\xa0 https://www.unwrapit.com/
Linsay Moran: https://www.linkedin.com/in/linsaymoran/
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