Building A Wellness Marketing Company with Katie Costa
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A scientist by training and creative by nature, Katie Costa holds a BSc from the University of Guelph in Nutritional and Nutraceutical Science, and an MSc in Human Health and Nutritional Science. The Wellness Marketer is her alter-ego, and it was created as a platform to serve other health and wellness professionals and businesses to help them thrive online.
A life-long learner, Katie is constantly wrapping her head around the latest Instagram algorithm or industry trends to deliver the best results to her clients. Beyond work, Katie is an avid globe-trotter and book worm always looking for her next adventure.
We talk about how Katie got into wellness marketing, how a school project turned into a real business, the power of referral marketing, time management and taking focus to action, running a business, with a full-time job, and finishing a masters degree, what she would\\u2019ve told herself when starting as a freelancer, being the face of your own brand, changing direction in your business, staying up to date on marketing trends, and much more! This is a must-listen episode on marketing and building a business!