I Blew $200k Trying to Start a Coaching Program

Published: Nov. 21, 2020, 2 p.m.

b'In this episode, Eric shares the lessons that he learned from losing $200,000 trying to start a coaching program. He talks about not having sales nailed down, why good marketing alone is not enough to sell a product, and other key lessons he learned from this loss. To hear more, tune in today!\\n TIME-STAMPED SHOW NOTES:\\n [00:21] Before we jump into today\\u2019s interview, please rate, review, and subscribe to the Leveling Up Podcast!\\n [00:38] The benefits of doing a post-mortem after you complete a project.\\n [01:10] What prompted Eric to start a training program when the pandemic hit.\\xa0\\n [01:50] How the campaign for the program was received.\\n [02:15] The problem Eric faced by not having a sales team for the program.\\n [02:50] Some of the things that went really well for Eric.\\n [03:50] Lessons learned from the failure of the training course.\\xa0\\n [05:27] If you don\\u2019t have passion for your product, don\\u2019t pursue it.\\n \\xa0\\n Resources From The Interview:\\n \\xa0\\n Traction\\n Leveling Up\\n \\xa0\\n Leave Some Feedback:\\n \\xa0\\n What should I talk about next?\\xa0Who should I interview? Please let me know on Twitter or in the comments below.\\n Did you enjoy this episode?\\xa0If so, please leave a short review here\\n\\n Subscribe to Leveling Up on iTunes\\n\\n Get the non-iTunes RSS Feed\\n\\n \\xa0\\n Connect with Eric Siu:\\xa0\\n \\xa0\\n Growth Everywhere\\n Single Grain\\n Eric Siu on Twitter\\n \\nLearn more about your ad choices. Visit megaphone.fm/adchoices'