GE Ep 162 [2016]: Tim Matthews on How Incapsula Protects over 5,000,000 Websites and Still Manages to Double Business YoY
b'Hey everyone, today our guest is Tim Matthews, the Head of Marketing at Incapsula, which is a cloud-based application delivery platform that accelerates and secures websites of any kind. He is also the author of The Professional Marketer and The SaaS Marketing Handbook.\\n Today we\\u2019ll be talking about how Incapsula doubles their business every year, why their number one customer acquisition method is SEO and quality content, how changing two words resulted in a 280% increase in conversions, and how to get good conversion rates from influencer reviews about your product.\\n Click here for show notes and transcript.\\n Leave some feedback:\\n What should I talk about next? Who should I interview?\\u202fPlease let me know on\\u202fTwitter\\u202for in the comments below.\\n Did you enjoy this episode?\\u202fIf so, leave a\\u202fshort review here.\\n Subscribe\\u202fto\\u202fGrowth Everywhere on iTunes.\\n Get the non-iTunes RSS feed\\n Connect with Eric Siu:\\n Growth Everywhere\\n Single Grain\\n Twitter @ericosiu\\n \\nLearn more about your ad choices. Visit megaphone.fm/adchoices'