GE Ep 160 [2016]: How Drip Club Used Influencer Marketing to Get 250,000 Instagram Followers and Grow the Business 1,000% in One Year
b"Hey everyone, today we have a very special show featuring three of my friends from high school: Andrew Tsai, Jonathan Hong, and Mike Zhang, co-founders of The Drip Club, a trusted online e-liquid and vape shop. Andrew is the VP of Sales, Mike is the CEO and Jonathan is the VP of Products.\\n On today's show we'll be talking about how The Drip Club began as an online subscription service, similar to BirchBox, and evolved into a consumer products company, what they did to get\\xa0to\\xa0a quarter million Instagram followers without paid advertising (which they can't do), and how they\\xa0scaled the effectiveness of working as a team with a divide-and-conquer strategy.\\n Click here for show notes and transcript.\\n Leave some feedback:\\n What should I talk about next? Who should I interview?\\u202fPlease let me know on\\u202fTwitter\\u202for in the comments below.\\n Did you enjoy this episode?\\u202fIf so, leave a\\u202fshort review here.\\n Subscribe\\u202fto\\u202fGrowth Everywhere on iTunes.\\n Get the non-iTunes RSS feed\\n Connect with Eric Siu:\\n Growth Everywhere\\n Single Grain\\n Twitter @ericosiu\\n \\nLearn more about your ad choices. Visit megaphone.fm/adchoices"